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The Pixel Lab, Power to the Pixel, Potsdam, Germany 1-7 July 2012

July 5:  Crossing Platforms without crossing your eyes: New (Digital) Licensing Opps and Alternative Funding Angles for Indies

Wendy Bernfeld, MD of Rights Stuff, joins a team of international media experts during The Pixel Lab's Residential Week to participate in one-on-one tutoring with filmmakers and producers as well as to present a lecture.  Wendy will provide an overview of  cross- platform  licensing and international funding opportunities for library titles, current films and multi-platform programming against a backdrop of blurring devices, windows, and business models. In addition, she highlights various  recent innovative trends in "windowing'' for creative audience building. She'll also describe the evolving roles of distributors, sales agents, producers, festivals, so as to help balance traditional players with new media worlds, and help maximize film audiences and revenues pragmatically.

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