Wendy Bernfeld joins host Swiss Films and Media Desk Suisse,keynoting and leading a workshop “Everything you wanted to know about VOD and never knew whom to ask”, for Swiss film producers and rights-holders. With a particular focus on Swiss/European films, Wendy’s talk offers an up-to-date overview of the international digital/ video on demand (VOD) sector as it has evolved, in general entertainment as well as for specific niches such as art-house, festival and documentaries. In addition, she discusses particular challenges, including some aspects around Swiss films in particular, the traditional and digital sector balance, some rights practicalities, and pragmatic distribution strategies. Later, Wendy joins an internal Swiss Films think tank to explore these subjects further.
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